This idea for getting your a course in miracles bookstore printed will work best for a non-fiction or self-help book that provides valuable information. For instance, if your book is about relationships, tap local matchmakers and the countless dating services (both off and online) that are trying to get off the ground. A real estate agent might also pay to advertise in the back of your printed book offering advice on buying a new house.
As you can imagine, this plan to raise funds to get your book printed will work best if the advertiser has a website and ships products or provides a service to people all over the country. But if you plan to push your book heavily in your own town or city, a local brick and mortar business can benefit from this type of advertising.
Ask Your Buddies
What about other authors? Many self-published and even traditionally published authors have an advertising budget (don’t you?). Ask your author buddies if they’d like to advertise their books in the back of your printed book.
And what about your other buddies? Surely you have a friend or family member who is trying to get a new business idea off the ground or works for a company that places local advertisements. Instead of asking him for a cash investment to help get your book printed, sell him ad space in your printed book instead.
Be reasonable with your advertising rates, especially if this is the first time you’re trying this method of gathering funds to get your book printed. About $100 per half page ad sounds reasonable. Once you start to see a positive result from these book ads, then you can raise your rates and make it a more exclusive situation for possible advertisers.
Additionally, offer to include the ads on your book website as well. Even if your printed book doesn’t sell well off the bat, this will at least assure that the advertiser gets some online exposure from your book project.
